Cake DeFi, the world’s fastest-growing online investment platform, dedicated to providing access to decentralised financial services, is proud to announce the launch of its new VIP loyalty programme, created to recognise and reward customer loyalty to its users around the world. Cake DeFi’s new VIP programme is the latest addition to the growing library of digital products and services designed to provide added value for its users.
Julian Hosp, CEO and Co-Founder of Cake DeFi, said of the programme, “In such a short time, Cake DeFi has become one of the world’s largest and fastest-growing CeDeFi investment platforms, all thanks to the love and support of our growing community. That’s why we are excited by the launch of our new VIP loyalty programme, giving our bakers access to even more incredible offers and benefits. This new initiative replaces our previous Confectionary programme and is our way of showing appreciation for our community’s unwavering support, exemplifying our continued commitment to delivering the very best for them.”
Cake DeFi’s new VIP programme is a value-added service, which means users receive the added benefits as part of the company’s loyalty initiative. It works by calculating the total volume of assets that a user holds in their Cake DeFi account, measured in bitcoin. Users will automatically be registered for the programme once they have a minimum of 0.1 BTC on the platform — which can be spread across any of Cake DeFi’s value delivering product lines.
All user assets held in Cake DeFi’s Staking (including the Freezer), Lending, and Liquidity Mining products will count towards a user’s VIP level calculation. There will also be an additional multiplier applied to specific products to enable users to reach new tiers. For example, users with assets in Staking or Liquidity Mining will receive a 1.5x multiplier, to help them reach a higher VIP tier. Those in the Freezer programme will even receive a 2x multiplier.
At launch, there will be eight different VIP tiers, with the main difference being the value of the added rewards a user can expect to receive. The VIP tiers start at “Sweet Tooth”, whereby users can interact with the platform using a special VIP interface and ends at the “Master Baker” tier, where users can expect to receive a plethora of specially curated benefits, ranging from having a dedicated account manager to airport lounge access.
About Cake DeFi
Cake DeFi is a fully transparent, highly innovative, and regulated fintech platform dedicated to providing access to decentralised financial services and applications by enabling users to generate returns from their crypto and digital assets. It is operated and registered in Singapore and is fully compliant with all regulatory requirements of the Monetary Authority of Singapore (MAS).
By enabling and empowering its users to harness the potential of decentralised finance, Cake DeFi aims to educate and inform people around the world on crypto and DeFi in a simple, easy to understand and hassle-free manner.