Bitget, the leading cryptocurrency exchange and Web3 company, has released a New Year message from CEO Gracy Chen, outlining the company’s achievements in 2024 and setting an ambitious vision for 2025. The letter reflects on Bitget’s growth into one of the top four centralized exchanges, discusses the evolution of the crypto industry, and charts a course for the year ahead, emphasizing innovation, security, and user-centric growth.
In 2024, the cryptocurrency industry witnessed significant milestones, including the approval of Bitcoin and Ethereum spot ETFs, Bitcoin’s surge past $100,000, and increased global adoption fueled by crypto-friendly policies. Within this dynamic environment, Bitget achieved remarkable growth, reaching over 45 million users worldwide and strengthening its position among the leading exchanges.
Gracy Chen, who assumed the role of CEO in May 2024, highlighted the company’s strategic priorities that contributed to this success. These include expanding its leadership team, enhancing the range of listed assets to over 800 cryptocurrencies, and launching innovative products such as pre-market trading and LaunchX.
The year also marked a significant milestone for Bitget’s native token, BGB, which saw a tenfold increase in value, supported by its integration across Bitget’s ecosystem and the launch of a buyback and burn program detailed in the new whitepaper.
Looking ahead, Bitget’s strategy for 2025 focuses on three core pillars: institutional and VIP services, the BGB and PayFi ecosystem, and enhanced security and compliance.
Institutional and VIP Services
- Bitget aims to attract institutional clients such as market makers, asset managers, and brokers by offering advanced trading tools, lower fees, and customized financial products like OTC services and lending options. Features such as unified accounts, which streamline capital management for spot and futures trading, and a dedicated data dashboard for real-time portfolio insights are set to enhance user experience further.
BGB and PayFi Ecosystem Expansion
- BGB will play a central role in Bitget’s 2025 strategy, with plans to integrate the token into DeFi ecosystems and offline payment scenarios. Through partnerships with leading DeFi platforms, users will be able to stake BGB for rewards or use it as collateral for lending. Additionally, the Bitget Card will enable users to pay with BGB for everyday transactions like dining, shopping, and travel while enjoying cashback and other premium benefits.
Security and Compliance
- Bitget remains committed to providing a secure trading environment and maintaining user trust. The company’s $600 million Bitget Protection Fund and robust Proof of Reserves program ensure transparency and asset safety, with reserve ratios consistently exceeding 100%. Bitget also aims to secure additional regulatory licenses across key markets, reinforcing its dedication to compliance and driving mass adoption.
The letter concludes with a broader perspective on the blockchain industry, emphasizing the need for impactful applications that showcase blockchain’s transformative potential. Gracy Chen envisions blockchain addressing real-world challenges, from SocialFi to payment solutions, and compares its future impact to the game-changing advances brought by AI.
“The path to respect,” Chen asserts, “lies in earning the trust of the public, regulators, and the financial system while building household-named applications that demonstrate blockchain’s value.”
Bitget’s 2025 vision underscores the company’s long-term commitment to innovation and industry leadership. Bitget aims to shape a crypto ecosystem that transitions from acceptance to universal respect by focusing on meaningful growth, user-centric development, and strategic collaboration.
For the full CEO letter, visit the Bitget blog.
About Bitget
Established in 2018, Bitget is the world’s leading cryptocurrency exchange and Web3 company. Serving over 45 million users in 150+ countries and regions, the Bitget exchange is committed to helping users trade smarter with its pioneering copy trading feature and other trading solutions, while offering real-time access to Bitcoin price, Ethereum price, and other cryptocurrency prices. Formerly known as BitKeep, Bitget Wallet is a world-class multi-chain crypto wallet that offers an array of comprehensive Web3 solutions and features including wallet functionality, token swap, NFT Marketplace, DApp browser, and more.
Bitget is at the forefront of driving crypto adoption through strategic partnerships, such as its role as the Official Crypto Partner of the World’s Top Football League, LALIGA, in EASTERN, SEA and LATAM markets, as well as a global partner of Turkish National athletes Buse Tosun Çavuşoğlu (Wrestling world champion), Samet Gümüş (Boxing gold medalist) and İlkin Aydın (Volleyball national team), to inspire the global community to embrace the future of cryptocurrency.