New York, New York (November 29, 2017) — INS, the decentralized blockchain-based grocery marketplace announcing its upcoming token sale commencing on December 4, 2017. Offering a platform on which consumers can purchase goods directly from manufacturers in an efficient and affordable manner, INS aims to disrupt the $8.5 trillion global grocery market. With strong industry support and formal interest from some of the largest manufacturers globally, INS has seen over a hundred independent suppliers from the US, UK, Netherlands, Brazil, Italy, Russia and other countries explore joining the platform upon its launch. INS was founded by the creators of Instamart, the largest venture-backed online grocery delivery operator in Russia.
Within the INS Ecosystem, manufacturers will be able to list and sell products directly to consumers, gain customer feedback, and reward customers. INS’s smart contracts power loyalty programs and their innovative use of blockchain enables an efficient, transparent supply chain. The INS native token serves as a method to power direct manufacturer-to-consumer loyalty programs and can additionally be used as a means of payment.
Peter Fedchenkov is an experienced entrepreneur with deep expertise in consumer retail and technology. Formerly a private equity professional with the Internet & Technology and Retail practices of Baring Vostok Capital Partners, the leading private equity fund in Eastern Europe, Fedchenkov was previously an investment banker with Goldman Sachs. With an MBA from Harvard Business School Fedchenkov is a frequent speaker at retail conferences and teaches a class on retail at the Stockholm School of Economics in Riga.
Through the INS Ecosystem manufacturers can run bespoke loyalty programs powered by smart contracts that enable manufacturers and producers to reward customers. The INS token serves as a method to power direct manufacturer to consumer loyalty programs and can additionally be used as a means of payment.
“The global grocery market has been alarmingly slow in its adoption of new technologies and processes. Currently, manufacturers are limited in how they can engage with consumers directly as retailers dominate these relationships. With smart-contracts and tokenization, the INS loyalty program enables manufacturers to reach consumers in a targeted and personalized way and reward them without third-party involvement,” said Fedchenkov.
Dr. Rawi Abdelal, Professor of International Management at Harvard Business School and member of the INS Advisory Board, said “We have found ourselves in the midst of a digital disruption, emerging technologies have the potential to totally transform our daily lives, particularly how we shop, spend, and save our money. INS will redefine the global grocery market, overcoming inefficiencies and removing inequalities, and I am pleased to play a part in the journey.”
INS is supported by leading blockchain and industry experts, such as Eyal Hertzog, Co-founder of Bancor, David Wachsman, Founder of Wachsman PR, Michael Terpin, Founder of BitAngels and CoinAgenda, Moe Levin, Founder and CEO of Keynote, Sebastian Stupurac, Co-founder of WINGS and Dr. Rawi Abdelal, Professor of International Management at Harvard Business School.
“We are proud to have support from global leaders in finance, technology, and retail, we look forward to their guidance and counsel in the lead up to our token sale. The funds secured through our crowd sale will fuel the creation of our innovative ecosystem, building an equitable marketplace for manufacturers and consumers, removing the barriers to entry, and abolishing abusive practices,” concluded Fedchenkov.
The INS Ecosystem token sale will take place on December 4, 2017, interested parties can use ETH, BTC, LTC, DASH, and bank transfers to participate in the sale. With a target of 60,000 ETH, the INS Ecosystem token sale will see INS Ecosystem tokens sold at a rate of 1 ETH = 300 INS.
For more information on INS, visit https://ins.world
INS Founder Peter Fedchenkov is available for interview
About INS Ecosystem:
INS Ecosystem is a scalable decentralized blockchain-based platform that enables consumers to buy groceries directly from manufacturers at lower prices, with convenience. Aiming to disrupt the $8.5 trillion global grocery market, INS Ecosystem connects manufacturers directly with consumers with an aim to overcome retailer domination. INS ecosystem has received interest from a number of large manufacturers such as Reckitt Benckiser, Valio, FrieslandCampina, Storteboom, Dubro, Capebe and Borjomi who are looking at the option of joining the ecosystem in the future. Manufacturers will be able to list and sell products directly to consumers, gain customer feedback and reward loyal customers. INS’s smart contracts power loyalty programs and their innovative use of blockchain enables an efficient, transparent supply chain. The INS token serves as a method to power direct manufacturer-to-consumer loyalty programs and can be used as a means of payment.
INS official telegram https://t.me/ins_ecosystem
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