MURRAY, Utah--(BUSINESS WIRE)--Bed Bath & Beyond, Inc. (NYSE: BBBY) (“Bed Bath & Beyond” or the “Company”), owner of Bed Bath & Beyond, Overstock, buybuy BABY, Kirkland’s, and a blockchain asset portfolio, today announced the appointment of Amy Sullivan as President, effective immediately, as the Company accelerates its next phase of disciplined growth.
Sullivan is a merchant and operator who built her career across some of retail’s most recognized brands, including JCPenney, Kohl’s, Lands’ End, Express, and Lane Bryant, before joining Kirkland’s in 2012, where she rose from divisional merchandise manager to President and CEO. As CEO of The Brand House Collective, the operating entity she led through its transformation into a multi-brand retail operator, Sullivan oversaw the conversion of Kirkland’s Home stores to the new Bed Bath & Beyond Home format, a program that delivered double-digit sales growth post-reopening.
Her appointment reflects the Company’s continued commitment to operational discipline, brand clarity, and a customer-first approach to long-term value creation.
“Amy is a decisive leader with a merchant’s mindset and an operator’s discipline,” said Marcus Lemonis, Executive Chairman and Chief Executive Officer of Bed Bath & Beyond. “As we outlined in our most recent shareholder letter, our priority is clear: strengthen the foundation, simplify the business, and execute with consistency. Amy is able to do that. She will be instrumental in aligning our brands and teams to deliver sustainable, profitable growth.”
As President, Sullivan will oversee the Company’s business across all pillars, with responsibility for aligning brand, product, and customer experience across the platform while advancing the Company’s “Everything Home” strategy.
“We believe we have one of the most powerful portfolios in the home—five brands, each earning a distinct place in the customer’s life,” said Sullivan. “My job is to bring them together with clarity and discipline, and make sure our execution matches the ambition. That’s how we win: great brands, strong execution, and a model that makes us part of everyday life.”
Sullivan will work closely with Lemonis and the broader leadership team to accelerate execution against key priorities, including improving conversion, expanding gross profit, and enhancing customer satisfaction, while continuing to streamline operations and invest in high-impact growth initiatives.
“Our opportunity is in building higher-margin products and services that deepen the relationship with our customer, not just at the point of purchase, but across every moment in the home,” continued Sullivan. “That’s the ecosystem we’re building, and it’s what makes this platform different.”
About Bed Bath & Beyond
Bed Bath & Beyond, Inc. (NYSE:BBBY) is building an Everything Home company through an integrated platform across omnichannel retail, home services, and products and services. The Company’s ecosystem is designed to simplify how customers shop, improve, and manage their homes. Through a portfolio of trusted retail brands—including Bed Bath & Beyond, buybuy BABY, Overstock, and Kirkland’s—the Company serves millions of customers through omnichannel experiences that act as the front door to the home. These brands generate meaningful engagement, transaction data, and long-term customer relationships across every stage of home ownership and family life. At the center of this ecosystem is Beyond, the Company’s loyalty, data, and services layer, where commerce, financial services, insurance, and protection products converge. By leveraging an asset-light model and a growing home products and services business—including installation, maintenance, and ongoing care—Beyond reduces friction, lowers costs, and expands access for consumers while increasing lifetime value and engagement. The Company also invests in and operates differentiated blockchain and data infrastructure, including tZERO and GrainChain, which enhance transparency, efficiency, and liquidity across financial services, supply chains, and real-world assets. These capabilities support secure transactions, trusted data, and innovative ownership and financing models aligned with the future of the home. Together, Bed Bath & Beyond’s retail brands, digital platforms, financial and protection services, and technology investments form a connected system designed to advocate for consumers while generating durable, recurring value for shareholders.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements include all statements other than statements of historical fact, including but not limited to: anticipated business results, profitability, and strategies, the impact of executive transitions, roles, and responsibilities, the Company’s market opportunity, and expected benefits from any of the foregoing. Additional information regarding factors that could materially affect results and the accuracy of the forward-looking statements contained herein may be found in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2025, filed with the SEC on February 24, 2026, and in our subsequent filings with the SEC.
Contacts
Investor Relations
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pr@beyond.com